Showing posts with label Roofing. Show all posts

Sunday, June 11, 2017

Roof-A-Cide at the 2017 FRSA Expo

Building for the Future

Florida’s top Roofing Professionals will be gathering for the FRSA's 95th Annual Convention and the Florida Roofing & Sheet Metal Expo. The FRSA convention consists of three full days of education, networking, family fun, sports, and friends along with two days of FRSA's highly recognized trade show, the Florida Roofing & Sheet Metal Expo.
The theme for this year’s event will be “Building on a Strong Foundation”.

FRSA's trade show, the Florida Roofing & Sheet Metal Expo, is the LARGEST regional show of its kind in the country. It's held in conjunction with FRSA's Annual Convention, and will be celebrated at the Hyatt Regency Orlando and Orange County Convention Center in Orlando, FL.

In 2016, more than 2,700 roofing and sheet metal contractors, building officials, architects and industry suppliers attended the show with over 200 exhibiting companies offering the latest in products and services in the industry.
Roof-A-Cide has been pleased to be a part of The FRSA Expo for the last 12 years and we're looking forward to it again this year - explaining to Roofing Contractors from all over Florida & Georgia how we’re helping companies be more profitable while providing their Customers with Better and More Comprehensive Customer Service.
This year Roof-A-Cide will be in booths 508 & 510.

In addition to the excellent education and networking events, there will be plenty of opportunities to learn about new products and ideas to make your company more efficient, profitable, and successful. We hope you'll stop by our booth (508 & 510) to learn what we can do for you!

FRSA Expo Hours:

Friday, June 23, 2017 - 11:30 PM - 5:00 PM

Saturday, June 24, 2017 - 10:00 AM - 1:00 PM

This year Roof-A-Cide will be in booths 508 & 510.

Additional Information on How Roof-A-Cide can Help Your Company:

Creating a Well-Rounded Roof Maintenance Program

It was tough just to get the Customers you have – Now you’re going to let your competitors take them?

Roof-A-Cide Info for Contractors

Customer Service, Customers For Life, & Profitability

Community Roof Cleaning and Maintenance

Thursday, April 9, 2015

We Help Roofing Contractors Be More Profitable

How is Your Company differentiating yourself from your competition?

More and more, Roofing Contractors are realizing that if they're going to be doing pretty much the same thing as their competitors, then they're going to end up competing solely on price much more often than they'd like. That's why Contractors work with us. They're looking for an edge over their competition - something that they can offer customers that their competitors can't.

Authorized Roof-A-Cide® Applicators have access to proven products & services that are not available to Independent Contractors or the general public.

Here are SOME of the many benefits of becoming an Authorized Roof-A-Cide® Applicator:

Protected Territories
Professional Equipment
Training
Marketing Support
Plenty of opportunity with very limited competition
Residual, high-margin revenue

If you're a Florida based Contractor, chances are your customers are currently paying someone to keep their roofs clean. They're just not paying YOU.
But they would probably prefer to pay you if you were offering to clean the roof - or better yet, prevent it from getting dirty in the first place!

And if you were to offer this service, you'll find (like most Contractors working with us) that this opens the door for you to make your customers aware of the other products & services that you might offer AND it increases your company name recognition and increases the chances of referrals.

If you're not a Florida Contractor, but you're in Georgia, the Carolinas, or Alabama - you're probably not going to have the same "forced market", but you will have the benefit of virtually NO competition.
Links to More Information:

Monday, September 1, 2014

We Help Contractors Be More Profitable

If you're involved in Professional Roofing, Painting, or Property Maintenance and you do not offer Your Customers Roof-A-Cide® yet, you are missing an opportunity to drive additional, high-margin revenues while providing Your Customers with a service that is in demand in the Southeast and is growing rapidly throughout most of the US.

Roof-A-Cide Info for Contractors

Friday, July 25, 2014

The Roof-A-Cide® Sales Rep Program

Roof-A-Cide is currently seeking experienced Manufacturer’s / Sales Representatives to work with us in expanding our network of contractors throughout Florida and Georgia.

Target Markets: We are seeking sales representatives with experience selling to established Roofing, Painting, and Property Maintenance companies - primarily those involved with managed communities such as Homeowner Associations, Condo Associations, and Apartment Communities.

About Us: Roof-A-Cide is the industry leader in Professional Roof Cleaning and Stain Prevention. We have the ONLY EPA approved product in the US that prevents unsightly roof stains and eliminates the need for Roof Cleaning. Our product is also approved by the largest manufacturers of Shingle, Concrete Tile, Clay Tile, Stone-coated Steel, and Slate and would be an integral part of a comprehensive Roof Maintenance Program.

Requirements: At least 5 years of related sales experience

Support: Full Marketing and Training Assistance provided

Compensation and Benefits: We have an excellent Commission & Bonus structure with great potential for growth and we’re looking forward to a long & profitable relationship for both our business and our Representatives!

Additional Info:

Sunday, July 13, 2014

Monday, June 30, 2014

The Roof-A-Cide Sales Rep Program

Roof-A-Cide Sales Reps

Roof-A-Cide is currently seeking experienced Manufacturer’s / Sales Representatives to work with us in expanding our network of contractors throughout Florida and Georgia.

Requirements: At least 5 years of related sales experience

Support: Full Training and Marketing Assistance provided

Additional Info:

Saturday, April 5, 2014

Is Your Company Looking for A Competitive Edge?

While their competitors are forced to cut margins and struggle to stay afloat, many Roofing, Painting, & Property Maintenance companies are capitalizing on the Growth & Income potential of offering their Customers a cost-effective way to MAINTAIN their properties.

And for over 20 years, we've been helping these companies grow and be more profitable.

If you'd like to differentiate your company and you've been contemplating how you can offer a cost-effective maintenance program that's also highly profitable, we'd like to talk with you.

Roof-A-Cide® is NOT simply another method of Roof Cleaning – It’s Better: Safer, Faster, and More Profitable than Roof Cleaning will ever be! And when incorporated into a well-rounded maintenance program, it will help you generate high-margin residual income and increase your Customer Satisfaction & Loyalty.

Learn More:

Wednesday, February 26, 2014

Roof-A-Cide Demo Days - March 2014

Most agree that demand should increase in 2014 - and so will the Competition. So how are you going to capitalize on the demand and differentiate Your Company so you don't have to compete mainly on Price?

If you're looking for diversified growth and better profit margins, learn how we can help you strengthen and grow the Foundation of Your Business.

We'll once again be offering several Demo Days in March for Roofing, Painting, and Property Maintenance companies that are interested in offering Roof-A-Cide® along with a well-rounded Maintenance Program can help them with the following:

Diversifying Revenue
Expanding the Customer Base
Strengthening Name Recognition
Strengthening Customer Satisfaction and Customer Loyalty
Increase Referrals
Employee Retention
A More Cost-Effective Way to Keep Roofs Clean

More and more, cost-conscious and quality-minded HOA, Condo Associations and Property Managers are realizing the benefits of a program that saves wear & tear on their roofs and landscaping and saves them money at the same time. This is an already established market which represents excellent opportunities for Professional Roofing and Property Maintenance companies - especially in areas like Jacksonville, Naples, Orlando, and Tampa.

If you have been looking for ways to increase and/or diversify your revenues, you should be looking at Roof-A-Cide as a natural addition to your Roofing, Painting, or Home Maintenance Services.

Give your Customers what they're looking for - Better Customer Service & Value. We can show you how to do it profitably.

For more information, your Free Maintenance Program Analysis, and to reserve a spot at the next Demo, email us or Call 800-806-6727 ext 8.

Additional Information:

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If you would like to stay up to date on what we do and how Roof-A-Cide® can help your Roofing, Painting, or Property Maintenance business, sign up for email updates to this Blog (top right-hand corner of this page) or follow us on these services:

Please feel free to contact us directly if you have any questions:

800/806-6727

Monday, February 3, 2014

Diversify Your Roofing, Painting, or Property Maintenance Company in 2014

Roof-A-Cide® Helps Successful Contractors be More Profitable.

Problem: Roofing, Painting, and Property Maintenance Professionals are looking for ways to increase & diversify revenues. Homeowners and Property Managers are looking for a Safer, more Cost-Effective way to keep their roofs looking clean without Pressure Cleaning or harsh chemicals like Chlorine Bleach.

Solution: Roof-A-Cide® offers the ONLY cost-effective solution that is both EPA Approved and Approved by the largest Roof Materials Manufacturers in the US to actually PREVENT roof stains and ELIMINATE the need for repeated cleaning!

Roof-A-Cide from John Browne on Vimeo.

Saving Time = Saving Money

_____________________________________________________________________

Please feel free to contact us directly if you have any questions:

800/806-6727

Tuesday, December 17, 2013

Losing Your Business by Focusing on Satisfied Customers

Talk to Contractors about their company and you’ll find that almost every one of them is either “The Biggest” or “The Best” and they ALL provide Outstanding Customer Service even though everyone knows this isn't true and about 50% will drive themselves out of business in the first five years.

Contractors can say they’re dedicated to Superior Customer Service, but the reality is that most either don’t really know what it is or they have no intention of actually providing it. They’re focused on creating one-time Satisfied Customers rather than Loyal, Repeat Customers. But Satisfied Customers are simply those that feel they received at least a fair value for what they paid for. While no one would argue that Satisfied Customers are essential, building a base of Loyal Customers – Customers that are beyond satisfied – is much more important to the profitability and long-term success of a business.

According to the SBA, “7 out of 10 new employer firms survive at least 2 years, half at least 5 years, a third at least 10 years, and a quarter stay in business 15 years or more”. Roof-A-Cide has participated in the Florida Roofing and Sheet Metal Expo (FRSA) each year for the last ten years and we see this holding true as we have to scratch 25-30% of our contacts each year because they have gone out of business.

There are many reasons why startups have such a high failure rate, but we have seen that the disconnect between landing a job versus creating a profitable relationship with Customers is a major contributing factor in the Roofing, Painting, and Property Maintenance industries. Too many Contractors are willing to compete almost solely on price to land a job without any real prospect of the relationship being much more than barely profitable. They have no plan for creating long-lasting and mutually beneficial relationships with Customers. And since many of them don’t even want one, it’s not surprising that they soon find themselves closing up shop and going to work for someone who does.

How can You be Different?

A quality product or service is basic and it’s to be expected from any reputable Contractor – but that only creates Satisfied Customers. Successful companies are looking to create Loyal Customers – Customers For Life.
Most Contractors talk about Superior Customer Service, but since they don’t really differentiate themselves, they get caught up in competing mainly on price. When they’re competing on price, they lose the moment the Customer finds a better price or they end up throwing in extras that make the job less profitable. Bring something to the table that your competitors aren't.
Survey after survey finds that Customers are not only willing to pay more for a better Customer Experience, but they tend to be more loyal – which means referrals and related sales. If they trust you, they will be more interested in other products and services that you offer and price is not the deciding factor. If you can anticipate what your Customer is going to want or need after the initial sale, you can plan to offer these things as cost-effectively as possible and make them a part of the Customer Experience with your company.
Recognize that if you’re not creating Loyal, Repeat Customers then your business is constantly chasing after New Customers. New Customers are typically the most expensive to convert into sales, they are typically the ones that are most sensitive to price, these will usually be the least profitable, but yet these are the Customers that most Contractors are going after. Focus more on building and strengthening a relationship with your new and existing Customers.

For many Customers, hiring a Contractor is going to be a major expense – especially when it comes to big ticket items like Roofing or Remodeling. But many Contractors don’t empathize with the Customer.

If you’re trying to understand your potential Customers better, maybe you can relate their experience to buying a car:

You’re going to buy a new car. So you do some research on the Internet to find the right car for you and what you should expect to pay for it.

Dealer #1 offers you the car at exactly what you expected to pay for it – nothing more and nothing less.
Dealer #2 offers the same car at the same price, but also anticipates what you’re going to need or want to fully enjoy the car, maintain it properly over the next ten years, and make sure it holds its value. They provide scheduled maintenance, a rewards program, Customer Loyalty discounts – AND they don’t offer these for free, but they offer it at a reasonable price.

Dealer #1 is looking for a sale. Dealer #2 is looking for a Customer.

Where are you buying your car?

If you’re a Roofing, Painting, or Property Maintenance Professional that would like to learn more about offering your Customers a better Customer Experience, contact us for our Free Maintenance Program Analysis.

Links:

_____________________________________________________

Please feel free to contact us directly if you have any questions:

800/806-6727

Saturday, November 30, 2013

Looking for an Opportunity To Earn More $ in 2014?

The Roof-A-Cide® Sales Rep Program

Roof-A-Cide is currently seeking experienced Manufacturer’s / Sales Representatives to work with us in expanding our network of contractors throughout Florida and Georgia.

Requirements: At least 5 years of related sales experience

Support: Full Marketing and Training Assistance provided

Additional Info:

If you would like to stay up to date on what we do and how we can help your business, you can sign up for email updates to this Blog

(top right-hand corner of this page)

Please feel free to contact us if you have any questions:

800/806-6727

Thursday, October 24, 2013

2013 South Florida Cooperator Expo

Roof-A-Cide will be participating in the South Florida Condo, HOA & Co-op Expo in Fort Lauderdale on December 4, 2013.

If you are involved in Roofing, Painting, or Property Maintenance, stop by and see us to learn how Roof-A-Cide® helps companies like yours be more profitable.

We will be in booths # 309 & 311

If you would like to stay up to date on what we do and how we can help your business, you can sign up for email updates to this Blog

(top right-hand corner of this page)

Call Roof-A-Cide now at
800-806-6727

Please feel free to contact us if you have any questions:

800/806-6727

Tuesday, October 1, 2013

Customer Service, Customers For Life, & Profitability

If you watched the Chris Zazo presentation on "Customers for Life" at the Roofing Contractor 2013 Best Of Success Conference, then you should know the importance of Understanding Your Customers' Needs, Giving Them What They Need, and How Profitable This Can Be for Your Business.

Whether your company specializes in Roofing, Painting, Property Maintenance, or Property Management, a Loyal Customer Base is critical to your long-term success. We can Help. By implementing a well-rounded Maintenance Program that includes Roof-A-Cide®, you can help your Customers maximize the useful life of one of the most expensive replacement items they have with respect to their properties.

Obviously, this should be important to Your Customers. And as long as it's cost-effective, it should be an easy decision for them to make.

But for Your Company, a Maintenance Program has many benefits beyond providing Better Customer Service. If structured and implemented properly, it cultivates the following, ALL of which enhance Your Company's Stability & Profitability:

Increased Customer Contact & Communication
Increased Customer Satisfaction & Loyalty
Increased Customer Referrals
Increased Lifetime Customer Value
Expanding Your Customer Base
Residual / Recurring, High-Margin Income
Increased Revenues During Non-Peak Months
Better Revenue Planning
Keeps Valuable Staff Members Fully Employed in the "Off Season"
Sets Your Company Apart From Your Competition

Customer Service, Loyalty, & Retention are Important to Your Business, We Can Help You Maximize These.

Related Links:

If you're involved in Roofing, Painting, or Property Maintenance and would like to learn how using Roof-A-Cide® in your operation can significantly increase your Net Income, Employee Productivity, and Customer Satisfaction & Retention, call or email us today to reserve a spot at one of our next Demos:
Info@Roof-A-Cide.com or 800/806-6727 Ext 8.

"The Treatment is the Cure!"

Learn More About the Opportunities in the HOA, POA, and Condo Markets

Roof-A-Cide® is EPA Approved and Approved by EVERY Major Roof Materials Manufacturer

If you would like to stay up to date on what we do and how we can help your business, you can sign up for email updates to this Blog

(top right-hand corner of this page)
and you can find us on

Facebook
Twitter
LinkedIn

Please feel free to contact us if you have any questions:
800/806-6727

Wednesday, August 28, 2013

Are You Looking for a Job? A Lot of Contractors Are

Most people I know that run a successful business know that acquiring New Customers can usually be expensive and time-consuming. So it’s surprising to me when I talk to Contractors that ignore these customers once they have made the initial sale.

Here’s an example:

After Hurricane Wilma, I had to have my roof replaced. I asked some of my neighbors for recommendations, but none of them knew the name of the company that put the roof on their houses.

So I did some basic research and found three companies that had big Yellow Page ads, had been in business for a while, and had decent reputations (no lawsuits, “F” ratings with the BBB, or bad coverage in the press). I checked their licenses & insurance and went with the one that I thought offered the best deal. Since each one was offering basically the same materials and the same warranty – the best deal really boiled down to just price and scheduling.

Aside from the time my roof started leaking two months after installation or when the owner of the company was running for local election, I've never heard from them again.

They've never called back to thank me for being a customer
They've never asked for a referral or offered any incentive to give one – even though referrals from existing customers are some of the easiest to sell to and least expensive New Customers a Contractor can get
They've never made any effort to remind me of who they are. So if I was like my neighbors, I would remember the name of the their company ONLY if I had problems with their work
They might have other, related products or services that I could really use – but they've never made an effort to let me know about any
I don’t even know if they’re still in business. I hope they are, but I haven’t seen one of their trucks in a while

In essence, they weren't really looking for a Customer;
they were just looking for a Job.

If you’re in the Contracting Business, then you SHOULD know that New Customers are usually harder, more time-consuming, and more expensive sales than your Existing Customers.

If you don’t understand this and you’re not actively involved with your existing customers, then you’re throwing away a great source of potential revenue and you're probably not creating a company that is built to last or has much residual value beyond your equipment and the effectiveness of your current advertising push.

But don't feel too bad - you're not alone.

Here are some links that go a little deeper into the subject:

If you're involved in Roofing or Property Maintenance and would like to learn how using Roof-A-Cide® in your operation can significantly increase your Net Income, Employee Productivity, and Customer Satisfaction & Retention, call or email us today to reserve a spot at one of our next Demos:
Info@Roof-A-Cide.com or 800/806-6727 Ext 8.

"The Treatment is the Cure!"

Learn More About the Opportunities in the HOA, POA, and Condo Markets

Roof-A-Cide® is EPA Approved and Approved by EVERY Major Roof Materials Manufacturer

If you would like to stay up to date on what we do and how we can help your business, you can sign up for email updates to this Blog

(top right-hand corner of this page)
and you can find us on

Facebook
Twitter
LinkedIn

Please feel free to contact us if you have any questions:
800/806-6727