Roof-A-Cide at the 2017 FRSA Expo

Building for the Future

Florida’s top Roofing Professionals will be gathering for the FRSA's 95th Annual Convention and the Florida Roofing & Sheet Metal Expo. The FRSA convention consists of three full days of education, networking, family fun, sports, and friends along with two days of FRSA's highly recognized trade show, the Florida Roofing & Sheet Metal Expo.
The theme for this year’s event will be “Building on a Strong Foundation”. 

FRSA's trade show, the Florida Roofing & Sheet Metal Expo, is the LARGEST regional show of its kind in the country. It's held in conjunction with FRSA's Annual Convention, and will be celebrated at the Hyatt Regency Orlando and Orange County Convention Center in Orlando, FL.

In 2016, more than 2,700 roofing and sheet metal contractors, building officials, architects and industry suppliers attended the show with over 200 exhibiting companies offering the latest in products and services in the industry.
Roof-A-Cide has been pleased to be a part of The FRSA Expo for the last 12 years and we're looking forward to it again this year - explaining to Roofing Contractors from all over Florida & Georgia how we’re helping companies be more profitable while providing their Customers with Better and More Comprehensive Customer Service.
This year Roof-A-Cide will be in booths 508 & 510.

In addition to the excellent education and networking events, there will be plenty of opportunities to learn about new products and ideas to make your company more efficient, profitable, and successful. We hope you'll stop by our booth (508 & 510) to learn what we can do for you!

FRSA Expo Hours:

• Friday, June 23, 2017 - 11:30 PM - 5:00 PM 
• Saturday, June 24, 2017 - 10:00 AM - 1:00 PM

This year Roof-A-Cide will be in booths 508 & 510.

Additional Information on How Roof-A-Cide can Help Your Company:

• Creating a Well-Rounded Roof Maintenance Program
• It was tough just to get the Customers you have – Now you’re going to let your competitors take them?
• Roof-A-Cide Info for Contractors
• Customer Service, Customers For Life, & Profitability
• Community Roof Cleaning and Maintenance

Guest Post: The Benefits of Offering Diversity

It is important for roofing contractors to adopt a diversity strategy to their business in order for them to grow and compete in the 21st century. The market is changing regularly and as contractors we need to keep up with the changing pace to keep our organization successful.

For contractors to apply diversity to their business it would be best to start embracing diversity of thought. Getting familiar with the potential market and what their needs are can help one become creative, innovative and initiative as you think of ways to please your customers.

Sometimes our competition can be doing something that is unsuccessful and by mimicking them will not allow growth. Adding some authenticity to your business will help you stand out and customers are more likely to support you due to the diversity your offer.

Consumers like to have the latest things on the market, because to them it is new and improved and therefore is giving them more value for their money. The same goes for customers of the construction industry, if you are regularly offering something new that is available in your industry and you are keeping up with the latest building techniques and trends your are bound to have new customers following you.

Of course your workforce should be consisting of the best man for the job, but studies have found the more diverse your workforce is, the better you company will attract a variety of customers of different cultures and languages. Not only will you apply to a bigger market, but by keeping your workforce diverse can increase creativity and productivity.

Keeping up to speed with the latest products and trends is the main focus. Here are a few examples of the latest trends in the roofing industry for 2017 that would be good to keep up to date with. Energy-efficient options, new roofing colors and premium shingles are attracting customers in the roofing industry at the moment, therefore it would be a good idea to start adapting and become more diverse.

Author:

Matt, editor and writer for The Cool Roofing Company from Atlanta

Roof-A-Cide Demo Days - 2017

We're once again offering several Demo Days in South Florida & The Treasure Coast over the next few weeks! 

These demos are being organized for Roofing, Painting, and Property Maintenance companies interested in offering Roof-A-Cide® as part of a well-rounded and profitable Maintenance Program that will help with:

• Diversifying Revenue
• Expanding the Customer Base
• Strengthening Name Recognition
• Strengthening Customer Satisfaction and Customer Loyalty
• Increasing Referrals
• Strengthening Employee Retention

Give your Customers what they want before your competitors do - Better Customer Service & Value. 
We can show you how to do it profitably: 

Creating a Profitable Roof Maintenance Program

For more information, your Free Maintenance Program Analysis, and to reserve a spot at the next Demo, email us or Call 800-806-6727 ext 8.

Links to Additional Information:

• Creating a Profitable Roof Maintenance Program
• Customer Service, Customers for Life, & Profitability
• Are You Looking For A Job? Most Contractors Are
• The Customer Care Connection
• Roof-A-Cide® IS NOT about Roof Cleaning. It's Better.
• The Profitable Marketing of Customer Relationships