Roof-A-Cide at the 2017 FRSA Expo

Building for the Future

Florida’s top Roofing Professionals will be gathering for the FRSA's 95th Annual Convention and the Florida Roofing & Sheet Metal Expo. The FRSA convention consists of three full days of education, networking, family fun, sports, and friends along with two days of FRSA's highly recognized trade show, the Florida Roofing & Sheet Metal Expo.
The theme for this year’s event will be “Building on a Strong Foundation”. 

FRSA's trade show, the Florida Roofing & Sheet Metal Expo, is the LARGEST regional show of its kind in the country. It's held in conjunction with FRSA's Annual Convention, and will be celebrated at the Hyatt Regency Orlando and Orange County Convention Center in Orlando, FL.

In 2016, more than 2,700 roofing and sheet metal contractors, building officials, architects and industry suppliers attended the show with over 200 exhibiting companies offering the latest in products and services in the industry.
Roof-A-Cide has been pleased to be a part of The FRSA Expo for the last 12 years and we're looking forward to it again this year - explaining to Roofing Contractors from all over Florida & Georgia how we’re helping companies be more profitable while providing their Customers with Better and More Comprehensive Customer Service.
This year Roof-A-Cide will be in booths 508 & 510.

In addition to the excellent education and networking events, there will be plenty of opportunities to learn about new products and ideas to make your company more efficient, profitable, and successful. We hope you'll stop by our booth (508 & 510) to learn what we can do for you!

FRSA Expo Hours:

• Friday, June 23, 2017 - 11:30 PM - 5:00 PM 
• Saturday, June 24, 2017 - 10:00 AM - 1:00 PM

This year Roof-A-Cide will be in booths 508 & 510.

Additional Information on How Roof-A-Cide can Help Your Company:

• Creating a Well-Rounded Roof Maintenance Program
• It was tough just to get the Customers you have – Now you’re going to let your competitors take them?
• Roof-A-Cide Info for Contractors
• Customer Service, Customers For Life, & Profitability
• Community Roof Cleaning and Maintenance

Guest Post: The Benefits of Offering Diversity

It is important for roofing contractors to adopt a diversity strategy to their business in order for them to grow and compete in the 21st century. The market is changing regularly and as contractors we need to keep up with the changing pace to keep our organization successful.

For contractors to apply diversity to their business it would be best to start embracing diversity of thought. Getting familiar with the potential market and what their needs are can help one become creative, innovative and initiative as you think of ways to please your customers.

Sometimes our competition can be doing something that is unsuccessful and by mimicking them will not allow growth. Adding some authenticity to your business will help you stand out and customers are more likely to support you due to the diversity your offer.

Consumers like to have the latest things on the market, because to them it is new and improved and therefore is giving them more value for their money. The same goes for customers of the construction industry, if you are regularly offering something new that is available in your industry and you are keeping up with the latest building techniques and trends your are bound to have new customers following you.

Of course your workforce should be consisting of the best man for the job, but studies have found the more diverse your workforce is, the better you company will attract a variety of customers of different cultures and languages. Not only will you apply to a bigger market, but by keeping your workforce diverse can increase creativity and productivity.

Keeping up to speed with the latest products and trends is the main focus. Here are a few examples of the latest trends in the roofing industry for 2017 that would be good to keep up to date with. Energy-efficient options, new roofing colors and premium shingles are attracting customers in the roofing industry at the moment, therefore it would be a good idea to start adapting and become more diverse.

Author:

Matt, editor and writer for The Cool Roofing Company from Atlanta

Roof-A-Cide Demo Days - 2017

We're once again offering several Demo Days in South Florida & The Treasure Coast over the next few weeks! 

These demos are being organized for Roofing, Painting, and Property Maintenance companies interested in offering Roof-A-Cide® as part of a well-rounded and profitable Maintenance Program that will help with:

• Diversifying Revenue
• Expanding the Customer Base
• Strengthening Name Recognition
• Strengthening Customer Satisfaction and Customer Loyalty
• Increasing Referrals
• Strengthening Employee Retention

Give your Customers what they want before your competitors do - Better Customer Service & Value. 
We can show you how to do it profitably: 

Creating a Profitable Roof Maintenance Program

For more information, your Free Maintenance Program Analysis, and to reserve a spot at the next Demo, email us or Call 800-806-6727 ext 8.

Links to Additional Information:

• Creating a Profitable Roof Maintenance Program
• Customer Service, Customers for Life, & Profitability
• Are You Looking For A Job? Most Contractors Are
• The Customer Care Connection
• Roof-A-Cide® IS NOT about Roof Cleaning. It's Better.
• The Profitable Marketing of Customer Relationships

We're Looking For Experienced Sales Reps

Roof-A-Cide is seeking experienced Manufacturer Sales Representatives & Distributors to work with us in expanding our network of Professional Roofing, Painting & Property Maintenance companies throughout the Southeast.

Target Markets: We're looking for professionals with experience selling to established Roofing, Painting, and Property Maintenance companies - primarily those involved with managed communities such as Homeowner Associations, Condo Associations, and Apartment Communities. We're looking primarily for companies with GAF Master Elite Contractors or CertainTeed SELECT ShingleMaster certifications.

About Us: Roof-A-Cide is the industry leader in Professional Roof Cleaning and Stain Prevention. We have the ONLY EPA approved product in the US that prevents unsightly roof stains and eliminates the need for Roof Cleaning - keeping roofs clean for years with each treatment.  Approved by the largest manufacturers of Shingle, Concrete Tile, Clay Tile, Stone-coated Steel, and Slate, this is an integral part of a comprehensive Roof Maintenance Program.

Requirements: At least 5 years of related sales experience

Additional Info:

• Creating a Well-Rounded & Profitable Roof Maintenance Program

• Roof-A-Cide Info for Contractors

• Roof-A-Cide Contractor Info on LinkedIn

• Are You Looking for a Job? A Lot of Contractors Are

• Customer Service & Customers for Life

• The Customer Care Connection: How Roof-A-Cide can Help You

Roof-A-Cide: New Sales Rep in Georgia

Roof-A-Cide would like to welcome Don Johnston of Sales Resources to the Roof-A-Cide Team!

Sales Resources, founded by Don 35 years ago, is a manufacturer’s rep agency located in Atlanta, GA. Don is a graduate of SUNY Empire State College where he received a BA Degree in Marketing.

Don has held positions in building material sales, product management, and sales management. This experience eventually led to the formation of Sales Resources to represent manufacturers to the building material distributors, dealers, and contractors in the states of Georgia and Tennessee.

Currently focused on both residential and commercial roofing Sales Resources represents manufacturers of residential underlayments, roof tile, metal flashings and ventilation products. Commercially, Sales Resources represents manufacturers of roof repair and restoration products.

Don will be working with Roofing Pros throughout Georgia to help them understand how offering Roof-A-Cide® to Homeowners, Communities, & Commercial Customers can increase their bottom line while also increasing their Customer Satisfaction, Name Recognition, Customer Loyalty, and Referrals!

Here's an easy way to calculate what this could mean for your company In The FIRST Year Alone. Enter the number of roofs you've installed in the last 8 years. FYI - this might not work well on some mobile devices:

Learn more: Creating a Well Rounded & Profitable Roof Maintenance Program

We're looking forward to great things happening in Georgia this year!

Roof-A-Cide Demo Days 2017

We're once again offering several Demo Days in South Florida over the next few weeks! 

These demos are being organized for Roofing, Painting, and Property Maintenance companies interested in offering Roof-A-Cide® as part of a well-rounded and profitable Maintenance Program that will help with:

• Diversifying Revenue
• Expanding the Customer Base
• Strengthening Name Recognition
• Strengthening Customer Satisfaction and Customer Loyalty
• Increasing Referrals
• Strengthening Employee Retention

Give your Customers what they want before your competitors do - Better Customer Service & Value. We can show you how to do it profitably:

Creating a Profitable Roof Maintenance Program

For more information, your Free Maintenance Program Analysis, and to reserve a spot at the next Demo, email us or Call 800-806-6727 ext 8.

Links to Additional Information:

• Creating a Profitable Roof Maintenance Program
• Customer Service, Customers for Life, & Profitability
• Are You Looking For A Job? Most Contractors Are
• The Customer Care Connection
• Roof-A-Cide® IS NOT about Roof Cleaning. It's Better.
• The Profitable Marketing of Customer Relationships

Roof-A-Cide: 2016 Trade Shows

As part of our commitment to both the Roofing and Community Management industries, we’re pleased to be a part of some of these industries’ most prominent trade shows, conventions, & educational opportunities. This year, we’ll be participating in five of these events in addition to many smaller local events.

The 2016 International Roofing Expo – Orlando, FL

February 17 – 19, 2016

Orange County Convention Center

The preeminent roofing construction and maintenance event where roofing professionals gather to see, compare and learn about the newest products, best practices and innovations essential to success in the Roofing industry. 

The expansive show floor and extensive educational program provide the best opportunity to discover the latest trends, advances in technology and best practices for business growth. 

Everything to expand your customer base, improve your bottom line and increase your sales is waiting for you right here. From top suppliers and unique resources to unbeatable networking and the best educational conference in the business — the IRE brings it all together for you like no other event can.

http://www.theroofingexpo.com/

SVG – Win The Storm Conference – Las Vegas, NV

March 3 – 4, 2016

The Hard Rock Hotel & Casino

2 Days of the BEST TRAINING in the $100B+ insurance restoration industry!  Hear from top-notch speakers, vendors, and industry giants.  Break out of your comfort zone, and take your contracting business to the next level.  This is a serious conference for entrepreneurs, owners, and CEOs, from across the globe looking for real strategies, systems, tools and the “secret sauce” to grow their companies to MILLIONS. Get in the know on the latest technology, laws, and changes in the Insurance Restoration Industry!  
http://winthestorm.com/

Palm Beach Condo & HOA Expo – West Palm Beach, FL

March 30, 2016

Palm Beach County Convention Center

Get face-time with industry experts, browse the latest products and services, earn CEU's and learn how to save thousands on the management and maintenance of your condo or HOA.

Registration is FREE for community association managers, board members, board presidents, active HOA members and industry professionals. Don’t delay… register for this one-of-a-kind event today!

Roof-A-Cide will also be presenting our continuing education course: Steep Slope Roofing Basics for Board Members and Community Managers.

http://www.pbcondohoaexpo.com/

CAI National Convention & Expo – Orlando, FL

May 4-7, 2016

Rosen Shingle Creek

Don't miss your chance to experience 100% community at its best! Harvest the benefits now, and plant the seeds for future success by attending the Annual Conference. Register today to ensure your meet your recommended yearly requirement of personal and professional CAI goodness.

https://www.caionline.org/Events/2016conference/Pages/default.aspx

Florida Roofing & Sheet Metal Convention & Expo – Orlando, FL

June 17-18, 2016
Orange County Convention Center
FRSA's trade show, the Florida Roofing & Sheet Metal Expo, is the LARGEST regional show of its kind in the country. The Expo is held in conjunction with FRSA's Annual Convention, and in 2016 the Association's 94th year will be celebrated at the Hyatt Regency Orlando and Orange County Convention Center in Orlando, FL.

In 2015, more than 3,000 roofing and sheet metal contractors, building officials, architects and industry suppliers attended the show with over 200 exhibiting companies offering the latest in products and services in the industry.

http://www.floridaroof.com/florida-roofing--sheet-metal-expo/

Roof-A-Cide at the 2016 IRE

Are you going to the International Roofing Expo this February? If so, you’re probably looking for ways to run your Company more profitably in 2016 & beyond. Roof-A-Cide® can help you do this.

If you run a successful Roofing company, Roof-A-Cide® is a natural addition that will help your company:

• Increase and Diversify your Revenue
• Expand your Customer Base
• Strengthen your Name Recognition, Customer Satisfaction and Loyalty
• And Increase your Referrals

Proven over 20 years on individual homes and communities of over 1,000, Roof-A-Cide® helps companies be more efficient, effective, and profitable.

Learn more at Roof-A-Cide.com and contact us for free evaluation tools and an invitation to one of our Demo Days.

Roof-A-Cide: Safe, Cost-effective, Proven, and Guaranteed

We Help Contractors Be More Profitable

We LOVE hearing from satisfied Homeowner & Property Managers, but they're not our only Customers. We also have the privilege of working with some of the Best Contractors in the industry!

Here's a recent comment from one of our Authorized Roof-A-Cide® Applicators in South Florida:
"I'm the owner of Pressure Perfection and I've been a Roof-A-Cide applicator since February 2014. Because of Roof-A-Cide, my business has consistently grown 35-42% each quarter. The last 2 months we doubled our average gross for the month. Year to date we already grossed 50% more than last year. In 2016, which will be our first year of retreatments, we are expecting to grow another 50-85% growth by the end of the year. It's not rocket science, but you need the right vehicle to give you the ability to grow. Roof-A-Cide gives my company the advantage over all my competition. If you want to contact me call me at 561-722-0957 anytime."

Roof-A-Cide: 2016 International Roofing Expo

Roof-A-Cide is pleased to announce that we’ll be participating in the 2016 International Roofing Expo in Orlando!

The IRE is the preeminent roofing construction and maintenance event where roofing pros experience face-to-face interaction, product review, education and networking.

Roof-A-Cide will be in booth # 1974 and we’re looking forward to interacting with Roofing Pros from all over the US that want to differentiate, diversify and grow their companies with a PROVEN product & system that is profitable, reinforces Customer Loyalty & Referrals, and YOUR company's Name Recognition in your community.

With more than 475 exhibiting companies and 16 hours of exhibit time, you'll find thousands of innovative, profit-driving, audience-engaging products and services on display in more than 1,100 booths. The Expo brings together long-time industry leaders showcasing their latest products with new, up-and-coming innovators debuting unique, have-to-have items.

On the show floor, you will find 1,100+ booths of manufacturers and suppliers of all sizes displaying a wide variety of multi-dimensional products, services, technologies, ideas and innovations for the roofing construction and maintenance industry.

DATES:

February 17-19, 2016

LOCATION:

Orange County Convention Center | West Hall A

Orlando, Florida USA

EXHIBIT HALL HOURS: 

Wednesday, February 17 | 11:00 am - 5:00 pm

Thursday, February 18 | 11:00 am - 5:00 pm 

Friday, February 19 | 11:00 am - 3:00 pm

Locate an Authorized Roof-A-Cide® Applicator

Additional Links:

• Locate an Authorized Roof-A-Cide® Applicator
• Creating A Profitable Roof Maintenance Program
• Roof-A-Cide® DEMO DAYS

Treasure Coast Roofers Turning Down Work

Treasure Coast Roofers Are Turning Down Work........

We’re making great progress in bringing on whole communities throughout the Treasure Coast. But for the 5th time in the last couple weeks, we’ve had to turn away individual Homeowners that would like to use Roof-A-Cide® to eliminate the need for repeated Roof Cleaning.

Why are we turning them away? Because most Contractors on the Treasure Coast don’t realize the opportunity they’re missing and the companies we have to bring in from Palm Beach, Broward, & Indian River are only focused on whole communities. So the individual Homeowner isn’t being taken care of.

Learn More:
Roof-A-Cide Info for Contractors

Roof-A-Cide Demo Days

Roofers: So the economy is turning around and consumers have a little more money to spend.

Now after years of scratching, you're ready to start growing your business again. But you have a lot of competitors that are thinking the exact same thing and many NEW competitors coming into the market. 

They're looking to attract the same customers and employees that you are - and guess what they're going to do? They're going to lower their prices and raise wages to make it just as difficult as ever for you to be profitable.

So how are you going to capitalize on demand and differentiate your company in 2016 so you DON'T have to compete mainly on Price to get customers AND you have the profitability you need to compensate good employees? Diversify your revenue with products and services that offer better profit margins. It's not as difficult as you might think. 

Learn how we can help you and give you a way to strengthen and grow the foundation of your business - your relationship with your customers.

We're once again offering several Demo Days this month for Roofing and Property Maintenance companies that are interested in offering Roof-A-Cide® as part of a well-rounded and profitable Maintenance Program that will help:

• Diversifying Revenue
• Expanding the Customer Base
• Strengthening Name Recognition
• Strengthening Customer Satisfaction and Customer Loyalty
• Increase Referrals
• Employee Retention

If you have been looking for ways to increase and/or diversify your revenues, you should be looking at Roof-A-Cide® as a natural addition to your Roofing, Painting, or Property Maintenance Services.

Give your Customers what they want before your competitors do - Better Customer Service & Value. We can show you how to do it profitably:

Creating a Profitable Roof Maintenance Program

For more information, your Free Maintenance Program Analysis, and to reserve a spot at the next Demo, email us or Call 800-806-6727 ext 8.

Links to Additional Information:

• Creating a Profitable Roof Maintenance Program
• Customer Service, Customers for Life, & Profitability
• Are You Looking For A Job? Most Contractors Are
• The Customer Care Connection
• Roof-A-Cide® IS NOT about Roof Cleaning. It's Better.
• The Profitable Marketing of Customer Relationships

Roof-A-Cide is Seeking Experienced Sales Reps

Roof-A-Cide is seeking experienced Manufacturer Sales Representatives & Distributors to work with us in expanding our network of Professional Roofing, Painting & Property Maintenance companies throughout Florida and Georgia.

Target Markets: We're looking for professionals with experience selling to established Roofing, Painting, and Property Maintenance companies - primarily those involved with managed communities such as Homeowner Associations, Condo Associations, and Apartment Communities.

About Us: Roof-A-Cide is the industry leader in Professional Roof Cleaning and Stain Prevention. We have the ONLY EPA approved product in the US that prevents unsightly roof stains and eliminates the need for Roof Cleaning - keeping roofs clean for years with each treatment.  Approved by the largest manufacturers of Shingle, Concrete Tile, Clay Tile, Stone-coated Steel, and Slate, this is an integral part of a comprehensive Roof Maintenance Program.

Requirements: At least 5 years of related sales experience

Additional Info:

• Creating a Well-Rounded & Profitable Roof Maintenance Program
• Roof-A-Cide Info for Contractors
• Roof-A-Cide Contractor Info on LinkedIn
• Are You Looking for a Job? A Lot of Contractors Are
• Customer Service & Customers for Life
• The Customer Care Connection: How Roof-A-Cide can Help You

We Help Contractors Be More Profitable

Learn More:

Roof-A-Cide info for Contractors

Tell us about your company

We Help Roofing Contractors Be More Profitable

How is Your Company differentiating yourself from your competition? 

More and more, Roofing Contractors are realizing that if they're going to be doing pretty much the same thing as their competitors, then they're going to end up competing solely on price much more often than they'd like. That's why Contractors work with us. They're looking for an edge over their competition - something that they can offer customers that their competitors can't.

Authorized Roof-A-Cide® Applicators have access to proven products & services that are not available to Independent Contractors or the general public.

Here are SOME of the many benefits of becoming an Authorized Roof-A-Cide® Applicator:

• Protected Territories
• Professional Equipment
• Training
• Marketing Support
• Plenty of opportunity with very limited competition
• Residual, high-margin revenue

If you're a Florida based Contractor, chances are your customers are currently paying someone to keep their roofs clean. They're just not paying YOU. 
But they would probably prefer to pay you if you were offering to clean the roof - or better yet, prevent it from getting dirty in the first place!

And if you were to offer this service, you'll find (like most Contractors working with us) that this opens the door for you to make your customers aware of the other products & services that you might offer AND it increases your company name recognition and increases the chances of referrals.

If you're not a Florida Contractor, but you're in Georgia, the Carolinas, or Alabama - you're probably not going to have the same "forced market", but you will have the benefit of virtually NO competition.
Links to More Information:

• Creating a Well-Rounded Roof Maintenance Program
• Roof-A-Cide at the 93rd FRSA Convention & Expo
• Request More Info on the Opportunities in Your Area